Beginners attract customers by identifying who their target audience is and what attracts them, through research, talking to people directly, and traditional brainstorming methods. Once customers are acquired, beginners often keep in contact with existing ones via direct messages (DM), emails, comments, and social media.
Beginners could set themselves apart from competitors by creating engaging social media content that draws customers in various ways, including group pages, fans’ pages and direct messages. They could also seek internship opportunities with brands looking for social media marketing employees – these positions typically include running campaigns, managing reports from tracking applications such as Social Mention or conducting consumer research – they could learn these skills early by taking free online courses.
Customer service is a key part of customer acquisition. It requires both PR savvy and common sense as well as some elbow grease to stay abreast of emails, social media posts and reviews; direct communication such as handwritten notes in packages or responding directly to comments made online is one way of engaging your target market effectively.
Beginners in customer service need to understand how to create an environment in which their customers feel Welcomed, Appreciated, Validated and Engaged (WAVE). This is essential in drawing customers in and keeping them around – this can be accomplished by employing three essential qualities of Customer Service such as Friendliness, Empathy and Fairness.