How Is Website Traffic Measured?
You may wonder how is website traffic measured and what are the metrics to look for. You may want to know how many new users or sessions come from each state, how many pages are visited per session, and the bounce rate. You can also use website analytics to find out the most popular products by state. For example, a salesperson might have just presented in Utah during a conference. To tailor your website content to Californians, you might want to focus on California visitors. By analyzing these metrics, you can customize the content of your website and feature the products that are most popular there. [...]